LA PLAINE SAINT DENIS, France, July 25, 2017 /PRNewswire/ --
Showroomprivé, a leading European online retailer, specialising in fashion for the Digital Woman, has published its results for H1 2017, ended 30 June.
Key figures H1 2017
(EUR million) H1 2016 H1 2017 % Growth Net revenue 240.3 306.2 27.4% Total Internet revenue 234.4 297.6 26.9% EBITDA 15.7 10.9 -30.8% EBITDA as a % of revenue 6.6% 3.6% Adjusted EBITDA[1] excluding Saldi Privati - 15.2 - Adjusted EBITDA1 as a % of revenue - 5.3% - Net income excluding Saldi Privati 0.7 3.6 +411,.%
Thierry Petit and David Dayan, co-founders and co-CEOs of Showroomprivé, commenting these results, stated: " The growth of our business in H1 confirms the relevance of our strategic directions, particularly that of international development. Showroomprivé has changed its scope during this half year with the completion of a strategic partnership with Steinhoff/Conforama that will bring significant value creation, and for which the first synergies will be implemented as early as in the 3rd quarter. This 6-month period will also have been marked by one-off investments to prepare for the end of year, a key period for the Group. All these initiatives allow us to look with confidence towards H2 and to reiterate our revenue targets for the current year and for 2020."
H1 HIGHLIGHTS
In the first half of 2017, Showroomprivé posted solid revenue growth, driven in particular by the acceleration of International operations. Showroomprivé consolidated its strategy aiming to respond to all the needs of digital women by acquiring Beauté Privée and implementing a strategic and commercial partnership with Steinhoff/Conforama.
1. Group transformation with the signing of a strategic partnership with Steinhoff/Conforama
2. Earlier integration of Saldi Privati
3. Continuous improvement in service quality and in customer experience
4. Solid growth
5. Acceleration of International growth
6. Strengthening of CSR initiatives on innovation
INITIATIVES FOR H2
Showroomprivé will continue to innovate and improve its customer experience during H2 with the rollout of a range of strategic initiatives aimed at boosting members' activity.
GROUP TARGETS FOR 2017 ONWARDS
Strengthened by the build-up of quality inventories and marketing investments made over H1 to drive growth in H2, by improvement in customer experience and by the first effects of synergies from completion of Saldi Privati integration and of a strategic partnership agreed with Steinhoff Group and its subsidiary Conforama, Showroomprivé confirms its revenue targets for 2017.
The Group now anticipates an EBITDA margin between 5.5% and 6.0% for 2017, excluding Saldi Privati.
Showroomprivé also confirmes its 2020 targets:
DETAILED COMMENTS PER INDICATOR TYPE
Revenues
(EUR millions) H1 2016 H1 2017 % Growth Internet revenue France 205.5 243.5 +18.5% International 28.9 54.1 +87.1% Total Internet revenues 234.4 297.6 +26.9% Other revenues 5.9 8.6 +45.5% Net revenues 240.3 306.2 +27.4% (EUR millions) Q2 2016 Q2 2017 % Growth Net revenues 123.0 152.4 +23.9%
The 27.4% increase in Group revenues to more than €306.2 million is driven by France and by the strong performance of the International group activities.
Revenues in France were up by 18% to reach €243.5 million, and continue to out-perform the e-commerce market.
International revenues grew by 87% (28% on a like-for-like basis) confirming the strong rebound observed since the end of 2016.
In Q2, the Group had revenues of €152.4 million, representing a growth of 24% compared with 2016.
KEY PERFORMANCE INDICATORS1
H1 2016 H1 2017 % Growth Cumulative buyers (in millions) 6.0 7.3 +20.7 Buyers over the half-year (in millions) 2.0 2.2 +9.4 Number of orders (in millions) 6.0 6.9 +14.3 Revenue per buyer 117.0 124.5 +6.4 Average number of orders per buyer 3.0 3.1 +4.4 Average basket size 38.9 39.6 +1.8 Share of revenue from mobile 57% 60% +3pts
1 Excluding Saldi Privati from Jan-May and Beauteprivee
Revenue growth in H1 2017 was driven by both an increase in the number of buyers and by the average revenue per buyer.
The number of buyers in H1 2017 reached 2.2 million, an increase of 9.4% vs. 2016.
Average revenue per buyer continued to significantly increase (+6,4%), to reach €124. This was driven by both an increase in the average number of orders per buyer (+4.4%) and a rise in the average basket size compared with H1 2016, which was €39.6 (+1.8%). These trends demonstrate the attractiveness of the Group's offer and the growing loyalty of its members.
The Group's growth remains underpinned by the mobile segment that now generates 81% of traffic and 60% of net revenue, i.e. 13 points more than the previous year.
EBITDA
(EUR millions) H1 2016 H2 2017 % Growth France 15.7 17.1 -8.8% France EBITDA as a % of revenue 7.4% 6.8% - International 0.0 -6.2 n.m. International EBITDA as a % of revenue 0.1% n.m. n.m. Total EBITDA 15.7 10.9 -30.8% Total EBITDA as a % of revenue 6.6% 3.6% EDITDA excluding Saldi Privati 13.0 EDITDA excluding Saldi Privati as a % of revenue 4.5% Adjusted EBITDA[2] excluding Saldi Privati 15.2 Adjusted EBITDA1 excluding Saldi Privati as a % of revenue 5.3%
1 EBITDA retreated from anticipated marketing investments from H2 in H1 (€1.2 million) and storage costs related to firm purchase opportunities grasped in H1 (€1 million)
EBITDA for the first six months reached €10.9 million. Excluding the impact of Saldi Privati's acquisition, whose performance was impacted by non-recurring costs related to the ePRICE group's carve-out and the integration on Showroomprivé platform (successfully finalized in early June), EBITDA reached €13 million.
EBITDA excluding Saldi Privati was punctually impacted by marketing investments anticipated from H2 in H1 (+€1.2 million), and by storage costs (+ € 1 million) related to firm purchase opportunities grasped in H1 in order to prepare for the year-end (€ 42 million increase in firm purchases compared to H1 2016).
Retreated of these items, EBITDA excluding Saldi Privati reached €15.2 million, a margin of 5.3%.
Profitability in France reached 6.8% in H1 2017. Excluding storage costs related to firm purchase opportunities, and anticipation of marketing expenses from H2 in H1, it was 7.4%, in line with H1 2016.
International operations amounted to a loss of €6.2 million, due to Saldi Privati (€-2.1 million due to the costs associated with the integration of Saldi Privati) and the increase in international marketing expenses.
Cost structure
(EUR million) H1 2016 H1 2017 % Growth Net revenues 240.3 306.2 +27.4% Cost of goods sold -144.8 -191.8 +32.4% Gross margin 95.5 114.4 +19.8% Gross margin as % of revenue 39.7% 37.4% Marketing -8.4 -12.3 +47.1% As % of revenues 3.5% 4.0% Logistics & fulfilment -56.0 -70.9 +26.5% As % of revenues 23.3% 23.1% General & administrative expenses -17.7 -24.6 +38.7% As % of revenues 7.4% 8.0% Total Opex -82.1 -107.7 +31.3% As % of revenues 34.1% 35.2% Current operating profit 13.4 6.7 -50.2%
Gross margin went up by 20% to reach €114.4 million, representing 37.4% of net revenues, a level similar to the one recorded in H2 2016.
The decline since H1 2016 (39.7%) is explained by the consolidation of Saldi Privati (40bps impact) and the reallocation from the second half of 2016 of a portion of marketing expenses to initiatives promoting conversion such as the Infinity program, the single basket, and some price investments.
Operating costs were up 110bps, rising from 34.1% to 35.2% of revenue due to changes in scope, storage costs linked to firm purchase opportunities taken to drive growth in the second half of the year and higher marketing expenses. :
Other financial information
(EUR million) H1 2016 H1 2017 % Growth Current operating profit 13.4 6.7 -50.2% Amortisation of intangible assets recognised upon business reorganisation -0.4 -0.8 92.6% Other operating income and expenses -10.0 -5.2 -47.6% Operating profit 3.0 0.7 -77.2% Net finance costs -0.2 -0.2 6.4% Other financial income and expenses 0.2 0.1 -51.1% Profit before tax 3.0 0.5 -82.2% Income taxes -2.3 -0.7 -67.5% Net income 0.7 -0.2 -129.7% Net income excluding Saldi Privati 0.7 3.6 +411.4%
Other operating income and expenses (€5.2 million) can be broken down as follows:
The Group's tax charge fell by 68% to €0.7 million.
As a result, net income, Group share was -€0.2 million. Excluding the impact of the acquisition of Saldi Privati, it rose to €3.6 million versus €0.7 million in H1 2016.
Cash flow items
(EUR million) H1 2016 H1 2017 Cash flows from operating activities -13.5 -56.0 Cash flows from investing activities -3.6 -15.2 Cash flows from financing activities 0.3 15.0 Net change in cash and cash equivalents -16.8 -56.2 Recurring cash from operating activities after capex and before tax1 -10.8 -15.3
1Cash flow from operating activities after capex and before tax restated from non-recurring operating items (€2.8 million linked to non-recurring costs and €42.5 million linked to stock purchasing opportunities grasped in H1 to prepare for H2)
The net change in cash in H1 2017 was -€56 million due to:
Cash flows from operating activities amounted to -€56.0 million. Excluding the impact of stock purchasing opportunities from H1, these amounted to -€13.5 million, remaining at a comparable level to H1 2016.
Cash flows from investing activities amounted to -€15.2 million. Excluding the impact of Beauté Privée, these totalled €3.8 million.
Cash flows from investing activities amounted to €15.0 million due to the securing of €15.0 million in bank funding to finance part of the acquisition of Saldi Privati at the end of 2016.
*
* *
The Board of Directors of SRP Group met on 25 July 2017, reviewed and approved the
consolidated financial statements as at 30 June 2017.
Analyst and investor conference (in English)
Speakers:
Date: 25 July 2017
18.30 Paris time - 17.30 London time - 12.30 New York time
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FORWARD-LOOKING STATEMENTS
This document contains only summary information and does not purport to be comprehensive.
This document may contain forward-looking information and statements about the Group and its subsidiaries. These statements include financial projections and estimates and their underlying assumptions, statements regarding plans, objectives and expectations with respect to future operations, products and services, and statements regarding future performance. Forward-looking statements may be identified by the words &abcz;believe,&abcz; &abcz;expect,&abcz; &abcz;anticipate,&abcz; &abcz;target&abcz; or similar expressions. Although the Group appreciates that the expectations reflected in such forward-looking statements are reasonable, investors and the Group's shareholders are cautioned that forward-looking information and statements are subject to numerous risks and uncertainties, many of which are difficult to predict and generally beyond the control of the Group, which could cause actual results and developments to differ materially and adversely from those expressed in, or implied or projected by, the forward-looking information and statements. These risks and uncertainties include those discussed or identified in filings with the Autorit des March s Financiers made or to be made by the Group (particularly those detailed in chapter 4 of the Group's annual report). The Group undertakes no obligation to publicly update its forward-looking statements, whether as a result of new information, future events or otherwise.
UPCOMING PUBICATION
Results for the 3rd quarter 2017: 24 October 2017
APPENDICES
PROFIT AND LOSS Statement
(EUR thousand) 2015 2016 % Growth Net revenue 442 832 539 704 21.9% Cost of goods sold -263 679 -332 027 25.9% Gross margin 179 153 207 676 15.9% Gross margin as a % of revenue 40.5% 38.5% Marketing -26 897 -25 683 -4.5% as a % of revenue 6.1% 4.8% Logistics & order processing -102 650 -122 084 18.9% as a % of revenue 23.2% 22.6% General & administrative expenses -29 861 -36 887 23.5% as a % of revenue 6.7% 6.8% Total Opex -159 408 -184 654 15.8% as a % of revenue 36.0% 34.2% Current operating income 19 745 23 022 16.6% Amortisation of intangible assets recognised upon business reorganisation -783 -804 2.7% Other operating income and expenses -8 106 -19 617 142.0% Operating profit 10 856 2 601 -76.0% Finance costs -137 -690 403.6% Other financial income and expenses -106 580 -647.2% Profit before tax 10 613 2 491 -76.5% Income taxes -5 470 -2 741 -49.9% Net income 5 143 -250 -104.9% EBITDA 23 723 28 251 19.1% EBITDA as a % of revenue 5.4% 5,2% Adjusted EBITDA[1] excluding Saldi Privati Adjusted EBITDA1 excluding Saldi Privati as a % of revenue
(EUR thousand) H1-16 H1-17 % Growth Net revenue 240 330 306,173 27,4% Cost of goods sold -144 826 -191,765 32,4% Gross margin 95 504 114,408 19,8% Gross margin as a % of revenue 39.7% 37.4% Marketing -8 371 -12,310 47,1% as a % of revenue -3.48% 4.0% Logistics & order processing -55 990 -70,855 26,5% as a % of revenue -23.3% 23.1% General & administrative expenses -17 709 -24,558 38,7% as a % of revenue -7.4% 8.0% Total Opex -82 070 -107,723 31,3% as a % of revenue -34.1% 35.2% Current operating income 13 434 6,685 -50,2% Amortisation of intangible assets recognised upon business reorganisation -391 -753 92,6% Other operating income and expenses -10 014 -5,243 -47,6% Operating profit 3 029 689 -77,2% Finance costs -234 -249 6,4% Other financial income and expenses 184 90 -51,1% Profit before tax 2 979 530 -82,2% Income taxes -2 274 -740 -67,5% Net income 705 -210 -129,7% EBITDA 15 742 10,897 -30,8% EBITDA as a % of revenue 6.6% 3.6% Adjusted EBITDA[1] excluding Saldi Privati 15,201 Adjusted EBITDA1 excluding Saldi Privati as a % of revenue 5.3%
[1] EBITDA retreated from anticipated marketing investments from H2 in H1 (€1.2 million) and storage costs related to firm purchase opportunities grasped in H1 (€1 million)
[1] EBITDA retreated from anticipated marketing investments from H2 in H1 (€1.2 million) and storage costs related to firm purchase opportunities grasped in H1 (€1 million)
Key performance indicators1
2014 2015 % Growth H1-16 H1-17 % Growth CUSTOMER METRICS Cumulative buyers (in thousands) 5 517 6 757 22.5% 6 042 7.292 20.7% France 4 520 5 562 23.0% 4 960 5.950 20.0% International 997 1 195 19.9% 1 082 1.342 24.0% Buyers over the year (in thousands) 2 867 3 234 12.8% 2 003 2.192 9.4% France 2 389 2 767 15.9% 1 721 1.815 5.5% International 479 466 -2.6% 282 377 33.4% Revenue per buyer (EUR) 151.1 159.9 5.8% 117.0 124.5 6.4% France 154.9 164.0 5.8% 119.4 129.9 8.8% International 132.1 135.7 2.8% 102.6 98.4 -3.9% ORDERS Number of orders (in thousands) 11 748 13 605 15.8% 6 027 6.886 14.3% France 10 043 11 945 18.9% 5 267 5.890 11.8% International 1 705 1 660 -2.6% 760 996 31.1% Average number of orders per buyer 4.1 4.2 2.7% 3.0 3.1 4.4% France 4.2 4.3 2.7% 3.1 3.2 6.0% International 3.6 3.6 0.0% 2.7 2.6 -1.8% Average basket size (EUR) 36,9 38.0 3.0% 38.9 39.6 1.8% France 36.8 38.0 3.1% 39.0 40.0 2.6% International 37.1 38.1 2.8% 38.0 37.2 -2.2%
1 Excluding Saldi Privati from Jan-May and Beauteprivee
Balance sheet
(EUR thousand) 2015 2016 H1-16 H1-17 NON-CURRENT ASSETS Goodwill 81,576 102,782 81 576 119,080 Other intangible assets 28,861 39,289 29 276 48,472 Property, plant and equipment 14,833 15,626 14 906 15,558 Other non-current assets 1,180 6,902 1 101 6,978 Total non-current assets 126,450 164,599 126 859 190,088 CURRENT ASSETS Inventory and work in progress 57,068 82,638 62 111 114,555 Accounts receivable 24,014 36,612 29 131 34,839 Tax assets 3,519 3,519 3 215 4,764 Other current assets 27,952 36,915 27 494 24,220 Cash and cash equivalents 102,982 97,004 86 200 40,841 Total current assets 256,688 256,688 208 151 219,219 Total assets 341,524 421,287 335 010 409,307 Long-term financial debt 2,962 2,038 2 499 26,767 Obligations to personnel 116 88 131 88 Deferred taxes 9,883 11,628 9 550 14,033 Total non-current liabilities 12,961 13,754 12 180 40,888 Short-term financial debt 916 966 916 1,050 Trade receivables and accounts payable 100,108 148,504 84 632 103,359 Other current liabilities 39,492 55,509 41 252 60,016 Total current liabilities 140,516 204,979 126 800 164,425 Total liabilities 153,477 218,733 138 980 205,313 Total shareholders' equity 188,047 202,554 196 031 203,994 Total liabilities and shareholders' equity 341,524 421,287 335 010 409,307
Cash flow
(EUR thousand) 2015 2016 H1-16 H1-17 Net income for the period* 5,143 -250 705 -210 Adjustments for non-cash items 8,640 18,228 11 211 7,157 Cash flow from operations before finance costs and income tax 13,783 17,978 11 916 6,947 Elim of accrued income tax expense 5,470 2,741 2 274 740 Elim of cost of net financial debt 137 690 51 249 Impact of change in working capital -303 13,608 -25 014 -62,751 Cash flow from operating activities before tax 19,087 35,017 -10 773 -54,815 Income tax paid -5,141 -2,261 -2 764 -1,218 Cash flow from operating activities 13,946 32,756 -13 537 -56,033 Impact of changes in perimeter -31,751 -8,331 Disposals of property, plant and equipment and intangible assets -6,348 -8,400 -3 612 -5,786 Changes in loans and advances -79 -97 0 -45 Other investing cash flow 19 368 34 -1,017 Cash flow from investing activities -6,408 -39,880 -3 578 -15,179 Increase in share capital and share premium reserves 48,888 2,737 847 801 Debt issues 0 0 0 15,000 Repayment of borrowings -1,037 -901 -463 -503 Net interest expense -137 -690 -51 -249 Cash flow from financing activities 47,714 1,146 333 15,049
bridge of TOTAL gross Internet sales
to IFRS NET revenue
(EUR thousand) 2015 2016 H1-16 H1-17 Total gross Internet sales 1 591,674 721,606 316, 470 397,536 VAT 2 -93,515 -113,472 -49, 098 -62,287 Revenue recognition impacts3 -68,900 -87,497 -35,369 -42,039 Non-Internet revenue and other4 13,573 19,067 8, 327 12,963 Revenue (IFRS) 442,832 539,704 240, 330 306,173
(1) Corresponds to the total amount billed to buyers during a given period.
(2) Value-added tax is applied on every sale. The applicable value-added tax rate depends on the country where the
buyer is located.
(3) Accounting adjustments for revenue recognition include: (i) timing differences due to the fact that certain criteria (e.g., delivery) must be fulfilled before recognizing revenue; (ii) the impact of reimbursements granted for cancellations and returns, which are recognised as a reduction of the revenue; and (iii) the effect of presenting certain travel sales on a net basis where the Group acts as an agent.
(4) &abcz;Non-internet revenue and other&abcz; corresponds primarily to revenues generated from offline sales to wholesalers, including offline resales
of returned Internet sales items.
[1] EBITDA retreated from anticipated marketing investments from H2 in H1 (€1.2 million) and storage costs related to firm purchase opportunities grasped in H1 (€1 million)
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